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Thursday, July 21 • 10:00am - 11:30am
Ten Things To Ask Every Craft Distiller

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Come learn what’s behind that grainy “new craft spirit smell.” With some 700 craft distilleries now or soon producing across North America, it's increasingly hard to sort craft from crafty. This seminar will provide the tools — a set of simple questions — to help sort one from the other. Attendees will get an overview of the diversity of the craft distilling market, and learn what’s important to know about distillers in this emerging industry. Studies show that “authentic” and “local” are driving sales among a younger cohort, a group also hooked by a compelling narrative. But savvy consumers are demanding truth, not just a good marketing story. The panel will include craft distillers representing both small and large producers who will help bartenders and consumer navigate thorny terrain.

Moderators
avatar for Wayne Curtis

Wayne Curtis

writer, Freelance
Wayne Curtis is the author of “And a Bottle of Rum: A History of the New World in Ten Cocktails” (2006), a look at the long and ignoble history of America’s most reviled spirit. He’s also a contributing editor at The Atlantic magazine, where he wrote the “Drinks” column from 2008 to 2014, and at Imbibe, where he's written the Behind the Bar column since 2014. He’s written about spirits for many publications, including Forbes... Read More →

Speakers
avatar for Scott Blackwell

Scott Blackwell

Founder/Distiller, High Wire Distilling Co.
A “serial entrepreneur” since the age of 10, Scott Blackwell has built his success one innovative culinary venture at a time. From pie maker, restaurateur, and coffee roaster to, most recently, commercial baker, Scott is passionate about blending culinary creativity with high quality, artisanal ingredients. The sale of his most recent venture, Immaculate Baking Company, to General Mills inspired him to return to small batch, artisan made... Read More →
avatar for Maggie Campbell

Maggie Campbell

Head Distiller - Vice President, Privateer Rum
Maggie is Head Distiller - Vice President at Privateer Rum and currently a Masters of Wine student. She was the founder of the Denver Brewer’s League, serves on the Board of Directors of the American Craft Spirit Association and co-chairs their Education Committee. She also serves on the Wine and Spirits Education Trust's International Advisory Alumni Board. | | Maggie first became interested in learning distilling in 2004 on a trip to... Read More →
avatar for Christian Krogstad

Christian Krogstad

Founder and Master Distiller, Aviation American Gin
As founder and master distiller of independently owned and operated House Spirits Distillery, Christian Krogstad is one of the visionaries behind America’s craft distilling resurgence. Krogstad established House Spirits Distillery in 2004, bringing together his experience as a brewer and winemaker and tapping his passion for outstanding cocktails and food. House Spirits Distillery crafts all of its award-winning products exclusively... Read More →
avatar for Brian Prewitt

Brian Prewitt

Master Distiller, A. Smith Bowman Distillery
Brian’s interest in the beverage industry was peaked when he landed a job at a brewery while attending Colorado State University obtaining his bachelor’s degree in food science.  Upon graduation, Prewitt further honed his interest for brewing and distilling by completing the Master Brewers Program at University of California, Davis.  From there, he joined The Great Divide Brewing Company in Denver, Colo., eventually... Read More →

Sponsors
avatar for A. Smith Bowman

A. Smith Bowman

As a small and privately owned company, A. Smith Bowman Distillery continues the time-honored traditions on which it was founded. Considered a micro-distillery by today's standards, A. Smith Bowman produces an assortment of hand-crafted spirits distilled from only the finest natural ingredients and using the latest technology. This micro-distillery focuses on the production of premium spirits honoring the legacy of Virginia's first settlers.
avatar for High Wire Distilling Co.

High Wire Distilling Co.

Founded by husband and wife team, Scott Blackwell and Ann Marshall, High Wire is dedicated to making premium, handcrafted, artisan spirits. Their philosophy is simple: seek the finest ingredients available and develop recipes using a creative, culinary approach. All of their spirits are batch distilled in a hand-hammered, German copper still to create the finest Southern spirits available.
avatar for House Spirits Distillery

House Spirits Distillery

Founded in 2004 by Christian Krogstad, House Spirits Distillery is a leader of America’s craft distilling resurgence and the anchor of Portland, Oregon’s famed Distillery Row.  The company’s award-winning products include Aviation American Gin, Westward Oregon Straight Malt Whiskey, Krogstad Aquavit, and Volstead Vodka.
avatar for Perfect Purée of Napa Valley

Perfect Purée of Napa Valley

Since 1988, The Perfect Purée of Napa Valley has indulged the culinary passions of chefs, mixologists and food enthusiasts with products that provide ultimate fresh fruit flavor without the peeling, dicing and simmering required for making purées from scratch.The company offers 40 flavors ranging from pantry staples like raspberry, strawberry and banana to the exotic lychee, passion fruit and pink guava. All products contain no... Read More →
avatar for Privateer Rum

Privateer Rum

We handcraft our rum from cane to bottle with a commitment to quality and transparency. Founded in 2011 in Ipswich Massachusetts by Andrew Cabot, a direct descendant of a Privateer and rum distiller from the days of the American Revolution. Our rums are unsweetened, unfiltered, and unadulterated by artificial additives as we believe bartenders should be adding their own desired flavors and sweetness to drinks in order to fit their vision. We... Read More →


Attendees (116)




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