Tales of the Cocktail® New Orleans 2016

You remember that one time you bought a jug of whiskey, only to learn half of it was tobacco juice? In the 1800s, that scenario happened to millions of thirsty whiskey drinkers. Unsavory rectifiers and wholesalers purchased barrels of whiskey from the distiller and cut it with other liquids to make the whiskey appear darker and the barrel’s volume last longer. The issue was so vast and troublesome that Congress convened to pass the Bottled-in-Bond Act of 1897, a law that still gave consumers absolute assurance that the spirit was not cut with junk. Unfortunately, Bottled-in-Bond lost appeal in the 1960s and fell to the bottom shelf, where it became damn near extinct. But the regulation stood strong and the once forgotten category has grown from just a handful to more than 20 on liquor shelves. It’s Bond: Bottled-in-Bond is the seminar for history buffs, value seekers and those looking to find the next big trend in American spirit. In aged spirits, consumers face constant uncertainty. Where does it come from? How old is it? Just like in 1897, Bottled-in-Bond tells you all you need to know.